Deriving Meaning from Data

As b-schools integrate analytics across the curriculum, they aim to teach students at all levels to become data strategists, not just data scientists.

Deriving Meaning from Data

IT’S OFFICIAL: BUSINESS LEADERS now count the seemingly never-ending supply of data generated by their staff, vendors, and customers among their most valuable assets. But this value can be realized only if their organizations have a steady supply of managers who are able to mine data in ways that reveal patterns, make predictions, and provide insights that lead to better business decisions.

Industry is calling on academia to produce more graduates who can accomplish that task. In response, business schools are creating new analytics courses and degree programs with a common objective: to teach students at all levels to program, manipulate data sets, and use data to solve real-world problems. In the following pages, we take a look at how several of these schools are educating a new generation of problem solvers who are ready to hit the ground running in an increasingly—and inevitably—data- driven business world.

ANALYTICAL TO THE CORE

In response to indusrty demand, Arizona State integrates analytics throughout its curriculum.

ONE SCHOOL'S CURRICULUM GETS AN ANALYTICS UPGRADE

The University of South Carolina prepares undergraduates to handle the deluge of data that's coming their way.

B-SCHOOLS RESPOND TO THE DATA REVOLUTION

As schools integrate data analysis into new and existing programs, it seems likely that every student soon will need to know this critical business skill.

 



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