India's Growing Education Market

THE BRITISH COUNCIL’S Education Intelligence in the United Kingdom recently surveyed more than 10,000 students from across India about their educational goals.
India's Growing Education Market

The council’s report “Inside India: A New Status Quo” notes that 67 percent of these students felt that having greater access to international higher education opportunities would help strengthen India’s position in the global economy.

Forty-two percent of students surveyed noted that newspapers were their primary sources to learn about international study opportunities.

The report also predicts that the flow of Indian students to institutions in the rest of the world could begin to decrease in the years to come. As the Indian government places greater emphasis on improving the quality of and access to higher education, more students are opting to enroll in local institutions.

“For many years India has provided an increasing flow of international students to study destinations such as the U.K., the U.S., and Australia,” says Elizabeth Shepherd, research director for Education Intelligence. “With the fluctuating trends in Indian students’ overseas priorities and the expanding education sector in India, it’s even more important to understand the factors driving higher education decision making.”

With the United Nations estimating that India’s population will surpass that of China by approximately 2028, the number of educational providers within India—both foreign and domestic—will continue to increase and improve in quality, says Richard Everitt, director of education and society for the British Council in India. “We are entering a new era where traditional flows are being disrupted for a number of reasons,” he says. “The U.K. is the No. 1 choice for young Indians who want to study overseas, but there are new dynamics coming into play. U.K. universities may want to consider how they are demonstrating their quality, their value, and related incentives.”